VistaPrint teams up with impact.com to link with content creators
VistaPrint, a leading design and marketing partner for small businesses worldwide, has announced a partnership with impact.com to expand its reach and engagement with influencers and creators. This strategic move aims to strengthen VistaPrint's relationship with the small business community and help brands establish long-term relationships with their customers.
According to David A. Yovanno, CEO of impact.com, influencers and creators are crucial to a brand's success. Through the partnership with impact.com, VistaPrint will collaborate with trusted creators, enabling them to search for brand collaborations on the platform. Brands can connect with audiences that look to creators for trusted recommendations, and engage with modern consumers of all ages through these partnerships.
The integrated platform provided by impact.com will allow VistaPrint to manage campaigns, control payments, and access performance insights. This partnership will help scale the emotional connection customers have with VistaPrint's personalized products, and help customers discover or rediscover the power of personalization with VistaPrint.
VistaPrint, known for its custom design services for various products such as business cards and logos, is committed to making marketing accessible to small business owners. The company emphasizes evolving its solutions according to the needs of small businesses, and is actively involved in marketing tools and strategies such as event marketing, customizable marketing materials, and trend-adaptive solutions like AI-powered customization and interactive print for enhanced engagement.
David A. Yovanno commented on the partnership in a press release, but no new performance insights, brand collaborations, or control payment information were provided. The partnership between VistaPrint and impact.com will undoubtedly bring exciting opportunities for both parties, and we look forward to seeing the results of this collaboration.
[1] VistaPrint - About Us (vistaprint.co.uk) [2] VistaPrint - A Global Leader in Design and Marketing Solutions for Small Businesses (vistaprint.com) [3] impact.com - Creator Marketplace (impact.com) [4] VistaPrint - Event Marketing Solutions (vistaprint.co.uk) [5] VistaPrint - AI-Powered Customization (vistaprint.co.uk)
- Leveraging the creator marketplace on impact.com, VistaPrint aims to foster more business collaborations with creators, thereby strengthening its finance and marketing strategies.
- To improve customer engagement and build stronger brand relationships, VistaPrint will use the insights gained from the integrated platform provided by impact.com to refine its technology and marketing solutions for small businesses.
- As part of their strategic shift, VistaPrint's commitment to providing small businesses with accessible marketing tools includes technological advancements like AI-powered customization, as well as finance-focused approaches like event marketing and collaborations with trusted creators.
