Thriwe Unveils AI Concierge 'Aina' in UAE, Revolutionizing Loyalty Programs
Thriwe, a leading global tech-driven loyalty solutions provider, has unveiled its flagship innovation, Thriwe Aina, in the UAE. The launch marks a significant step in Thriwe's regional expansion, positioning the UAE as a hub for technological advancements and solutions.
Thriwe Aina, an AI concierge, aims to revolutionize customer engagement in loyalty programs. It offers seamless, intuitive, and inclusive experiences, reducing operational dependencies and creating opportunities for meaningful interactions. For customers, Aina acts as a trusted companion, providing instant assistance, anticipating preferences, and enabling multilingual conversations. For businesses, it transforms routine customer interactions into loyalty-building experiences, integrates with existing systems, automates query handling, and offers data-driven recommendations.
The UAE, projected to rank third globally in AI's economic impact, was chosen as the launchpad for Aina. This move signals Thriwe's evolution from a service-driven provider to a technology-first loyalty company, with the UAE serving as the foundation for global expansion. By 2025, Thriwe plans to drive innovation through strategic partnerships, tailored offerings, and investments in AI- and ML-driven platforms, paving the way for digital-first, hyper-personalized loyalty solutions.
Thriwe Aina's launch in the UAE, led by founder Aditya Gupta, signifies a pivotal moment for the company and the region. With its AI-driven approach, Aina is set to enhance business-customer interactions, creating a blueprint for Thriwe's global expansion. As the UAE embraces AI's economic impact, Thriwe Aina is poised to transform loyalty programs, moving them from transactional rewards to personalized experiences.
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