Tech Conference Kicks Off Today: Immersive Technology Focus
The Immersive Technology Forum, a unique platform for the event industry, is taking place today in Hall 4C, specifically in the Entente room. This forum is not an advertisement, but a valuable opportunity for content producers, technical and broadcasting specialists, event managers, and organisers to learn, network, and innovate.
The forum is structured as a lecture series, covering a wide range of topics that equip attendees with the knowledge, skills, and innovative approaches to create, implement, and manage immersive experiences effectively.
One of the key topics is the design and production of immersive content for virtual reality (VR), augmented reality (AR), and extended reality (XR) environments. This includes storytelling, interactivity, and emotional engagement to captivate audiences and clients.
Another fascinating topic is the workflow of a 360° music video production, providing a practical insight into the production process of immersive content.
The Immersive Technology Forum also delves into technical specializations such as building simulations, real-time rendering, and integrating immersive technologies into workflows. This includes training on hardware like headsets and software platforms that facilitate the creation and deployment of immersive experiences.
Use cases for immersive events are also discussed, demonstrating how VR and XR can showcase products, enable virtual walkthroughs, visualizations, and experiential marketing in sectors like automotive, consumer brands, and technology conferences.
The forum also emphasizes the integration of immersive methods with agile learning technologies for scalable, impactful leadership development and education. Collaboration and social learning in virtual environments are also highlighted, illustrating how immersive tech supports teamwork, accessibility, and inclusion by overcoming physical and sensory barriers.
Industry trends and standards are also a focus, with the creation of shared infrastructures, content libraries, accreditation standards, and joint innovation pilots driving adoption and quality assurance in immersive learning and event applications.
The forum also discusses the application possibilities of 3D audio in theatres, and other trend technologies in the event area.
The Immersive Technology Forum's location in Hall 4C, Entente room, is provided for visitors' convenience, ensuring easy accessibility for all. The forum is recommended for a visit, offering a wealth of knowledge and networking opportunities for those interested in the future of immersive technology in the event industry.
The Immersive Technology Forum offers a valuable opportunity for attendees to learn about the design and production of immersive content using virtual reality (VR), augmented reality (AR), and extended reality (XR) environments, as well as the workflow of a 360° music video production. The forum also delves into technical specializations such as building simulations, real-time rendering, integrating immersive technologies into workflows, and the use of hardware like headsets and software platforms for the creation and deployment of immersive experiences.
