Koyal.AI and Offbeet Media Group Forge Strategic Alliance Unveiled at WAVES Summit 2025
Silicon Valley-based Koyal.AI, an innovative GenAI audio-to-video storytelling platform, has formed a strategic partnership with Offbeet Media Group to introduce its services to a broad range of creators, artists, production houses, and media companies. The collaboration was unveiled at the World Audio Visual and Entertainment Summit (WAVES) 2025 in Mumbai, where Koyal.AI demonstrated its capabilities by producing a series of captivating music videos.
Koyal.AI leverages cutting-edge AI models to transform audio tracks into emotionally resonant video narratives, drawing on key elements such as emotions, context, and storytelling from the music. The platform employs CHARCHA, a proprietary personalization engine that allows for context-aware and artist-specific video generation. Additionally, Koyal.AI employs a consent-based verification system that requires real-time physical actions, ensuring that likenesses are used with explicit permission, thus preventing unauthorized deepfakes.
Offbeet Media Group, boasting an extensive portfolio that includes recognized brands in various markets, is poised to facilitate the widespread adoption of Koyal.AI’s technology. The company delivers top-tier content solutions for brands and the government across a range of media formats, including music anthems, short films, web series, TVCs, documentaries, and brand strategy.
Speaking about the collaboration, the co-founders of Koyal.AI, Gauri and Mehul Agarwal, expressed excitement about their partnership with Offbeet Media Group. They see the collaboration as a significant step towards scaling their offering in various markets and target groups. Koyal.AI believes its multimodal AI suite is setting new benchmarks for artists, creators, and production houses, making it easier than ever to visualize music and stories in multiple formats.
Jaideep Singh, Founder and CEO of Offbeet Media Group, views the partnership as complementary, with the companies already integrating Koyal.AI in their media products and service solutions. Also, a series on 101india and a communication campaign for the United States Premier League are expected to debut soon. The firms' global teams are gearing up to introduce Koyal.AI’s capabilities to artists, creators, production houses, and brands across markets, setting the stage for a swift BtoB scale before the BToC launch of Koyal.AI's services.
The World Audio Visual & Entertainment Summit (WAVES), a significant event for the Media & Entertainment (M&E) sector, is being hosted by the Government of India in Mumbai, Maharashtra, from May 1 to 4, 2025. The partnership between Koyal.AI and Offbeet Media Group comes at a pivotal moment in the M&E industry, as the two firms aim to pioneer AI-driven media innovation and set standards for ethical AI use in entertainment.
- Koyal.AI's strategic partnership with Offbeet Media Group, unveiled at WAVES 2025, aims to introduce its technology to various creators, artists, and media companies, leveraging artificial-intelligence for transforming audio tracks into video narratives.
- Offbeet Media Group, with its extensive portfolio in finance and entertainment, is well-positioned to facilitate the global adoption of Koyal.AI's technology, integrating it into their media products and service solutions.
- The collaboration between Koyal.AI and Offbeet Media Group is poised to revolutionize the entertainment industry, pioneering AI-driven media innovation and setting standards for ethical AI use in movies-and-tv, short films, web series, and other content formats.
