International Contenders for the 2023 Adweek Agency of the Year Award Announced
Let's Talk Shop with Adweek's 2022 Agency of the Year Awards!
Scratch that formal jive; this year, Adweek's throwing a party for the crème de la crème of ad agencies. But it ain't just a celebration—they're gunning for insights, too. They want to help other shops get their groove on, by showing them what sets the elite apart. That's why Adweek's Agency of the Year awards program has a brand-new theme: Building a Better Agency.
Want to know how it works? Adweek extended an open invitation to join (for free!) their annual Agency of the Year awards program. All it takes is a bit about your agency's triumphs from the previous year and your shining examples of work.
Last year, FCB India netted themselves the title of Adweek's International Agency of the Year. But how did they make it to the top? Let's dive in, y'all!
So How'd We Get Here?
The road to Adweek's Agency of the Year is all about showcasing your agency's best—their initiatives, campaigns, growth, and impact. So, if you're ready to put your best foot forward, go ahead and submit your entry to Adweek's awards program. Who knows? You might just be next year's Agency of the Year!
As for the finalists, Adweek's asked each shop across all seven categories to explain their strategies for building a better agency. So stay tuned, and we'll keep you posted on all things Adweek's Agency of the Year!
Knowledge Drop: Adweek's awards programs are known for celebrating innovation, creativity, and impact in the advertising and marketing industry. Typically, criteria like business growth, leadership development, and positive impact on culture and society are considered. However, for specific criteria, it's best to check Adweek's official publications or announcements for the relevant year.
- Adweek invited agencies from across the globe to join their annual Agency of the Year awards program, showcasing their initiatives, campaigns, growth, and impact to have a chance of being named among the elite.
- Agencies that exemplify innovation, creativity, and positive impact on society stand a chance to be recognized and celebrated by Adweek in their Agency of the Year awards.
- Finance, business, technology, entertainment, and other sectors could find insights in Adweek's award-winning agencies, as they aim to help other shops learn what sets the elite apart by unveiling their strategies and secrets.
- To build a better agency, it's essential to focus on key criteria such as business growth, leadership development, and creating a positive impact on culture and society, as Adweek's awards program encourages agencies to strive for excellence.
