Hyundai Launches 'The Nthusiast' Membership, Celebrates 10 Years of N Brand
Hyundai Motor Company has launched 'The Nthusiast', Korea's first high-performance lifestyle membership program, and celebrated the 10th anniversary of its Hyundai N brand with a special ceremony.
The Nthusiast offers vehicle care benefits, performance experiences, and community access to Hyundai N enthusiasts. The preview service runs from Oct. 15, 2025, to Mar. 22, 2026, with subscription fees set at ₩39,000 for regular customers and ₩29,000 for N vehicle owners.
To mark the 10-year milestone, Hyundai introduced the IONIQ 6 N '10 Years Pack' limited edition, featuring N Performance Parts and exclusive add-ons. The anniversary was commemorated at the N Archive in Korea, which showcases around 50 iconic vehicles from Hyundai N's history and achievements in motorsport and high-performance technology. Hyundai aims to keep the vehicles in drivable condition and offers guided docent tours every weekend.
Hyundai's new membership program, The Nthusiast, offers exclusive benefits and experiences to Hyundai N enthusiasts. The 10th anniversary of the Hyundai N brand was celebrated with a special edition IONIQ 6 N and a showcase of iconic vehicles at the N Archive.
