Hertz Launches Revamped Online Used Car Sales with Tom Brady
Hertz has revamped its used car sales, now operating solely online through HertzCarSales. The platform offers a comprehensive 115-point inspection, a 12-month/12,000-mile limited powertrain warranty, and detailed vehicle history reports. Customers can also benefit from 24-hour roadside assistance and a 7-day/250-mile buy-back guarantee.
The platform caters to a wide range of budgets, offering affordable options below $10,000 and luxury vehicles like a 2024 Mercedes G 550 priced around $142,000. Customers can get pre-qualified for financing, receive trade-in offers, and view protection plans all within the platform.
Hertz has strengthened its online presence by partnering with Amazon for used car sales. The company is now expanding this effort with an enhanced online platform. Notably, Hertz is promoting its online car buying service with a new ad campaign featuring Tom Brady, but there's no mention of a specific marketing agency involved in the relaunch.
Hertz's online car sales platform provides customers with a thorough inspection process, robust warranties, and various support services. With a wide range of vehicles and convenient financing options, the platform aims to simplify the used car buying experience. The company's partnership with Amazon and the high-profile promotion with Tom Brady signal a significant push into the digital market.
