Entrepreneurial force in aviation, Lilium, initiates fundraising endeavor - Insider shares key factors influencing successful business transactions in capital raising ventures.
Selling a company, even a promising one like Lilium, can be tricky business when it finds itself in financial trouble. Here's a lowdown on what it takes to sell a struggling company like Lilium, using its innovative electric vertical takeoff and landing (eVTOL) aircraft as an example:
Nail the Basics
- Be Honest and Open: Share the reasons for the company's sale, in a clear and transparent manner. Highlight the existing potential, but remember to strike a delicate balance when discussing the causes for insolvency. Presenting an active and proactive management team can help build trust with potential investors.
- Seek Professional Assistance: Companies like Lilium might need help from firms like KPMG, which can actively seek potential investors and funders. Such assistance demonstrates a commitment to finding the right buyer to keep the company afloat.
Showcase Unique Selling Points
- Highlight the Difference: Clearly outline the features that set the company apart from competitors. For Lilium, this could involve discussing the game-changing eVTOL technology and its potential for sustainable aviation. Despite financial obstacles, the goal of starting serial production in 2026 remains a strong selling point.
- Take Action: An engaged management that plans and implements measures independently shows a commitment to the company's success. Make sure to present these actions, along with their goals, to potential investors to demonstrate the company's potential for growth. This might include specific technologies that support the company's success.
Look Ahead with Flexibility
- Scalable Business Model: Companies that show potential for growth are attractive to investors. Embrace flexibility in the business model to accommodate future changes and attract investors. Tesla, which has repeatedly demonstrated its scalability, is a great example of this. Lilium also exhibits this potential.
- Adaptable Negotiations: Be open to flexible deal structures and negotiable terms that meet the counterparty's needs. This requires careful consideration and thoughtful decision-making.
With these strategies, Lilium can present itself as a compelling investment opportunity, overcoming its current challenges to soar to new heights. For professional guidance on selling your company, consider partnering with expert consultants like Otter Consult GmbH.
- In the process of selling Lilium, a company renowned for its innovative electric vertical takeoff and landing (eVTOL) aircraft, it's crucial to showcase the unique selling points, such as highlighting the game-changing eVTOL technology and its potential for sustainable aviation, even amid financial troubles.
- To secure a promising deal, Lilium, the company selling its eVTOL technology, should be open to adaptable negotiations, remaining flexible with regard to deal structures and terms that cater to the counterparty's needs, ensuring a well-considered and prudent resolution.
