Cloud-based camera control technology is now being jointly developed by Iris, Telycam, and Marshall.
The video production landscape is set to undergo a significant transformation, as Iris, Telycam, and Marshall have joined forces to integrate AI-powered camera control technology. This partnership aims to redefine the way users interact with their cameras, making video production more flexible, scalable, and user-friendly.
The integration of Iris's technology with Telycam and Marshall's cameras eliminates the need for additional hardware for remote control. Users can now manage camera movement, adjust settings, and deploy AI-driven capabilities like auto-tracking from a single, cloud-based interface. This cloud-based remote control and management system allow real-time access and control of multiple camera parameters, including pan, tilt, zoom, focus, exposure, and white balance.
One of the key benefits of this partnership is the introduction of AI-powered features. Iris brings intelligent capabilities such as AI-driven auto-tracking, real-time color correction, and cloud recording to the table. These features automate complex tasks, enabling smoother and more professional live productions.
The collaboration with Telycam also simplifies and enhances the video production process. Telycam’s PTZ cameras, integrated with control options like the Elgato Stream Deck plug-in, complement the Iris platform by offering tactile and customizable physical controls. This hybrid approach combines tactile control with advanced AI cloud features, providing a seamless and efficient workflow.
Iris's technology is platform-agnostic, already partnered with multiple camera manufacturers, ensuring broad hardware support. This means diverse video production setups can harness AI and cloud capabilities without being locked into proprietary ecosystems.
The partnership is expected to benefit professionals in education, corporate environments, broadcasting, and live events. Noah Johnson, CEO of Iris, expresses his excitement about the partnership, stating, "We are thrilled to collaborate with Telycam and Marshall to bring Iris technology to thousands of cameras and customers worldwide."
In summary, the Iris integration with Telycam and Marshall delivers an intelligent, cloud-first camera control ecosystem that enhances operational flexibility, automates camera management, and expands the accessibility of advanced video production features across devices and industries. This partnership is set to revolutionize video production, making it more accessible, efficient, and user-friendly for professionals worldwide.
- This intelligent, cloud-first camera control ecosystem, derived from the partnership between Iris, Telycam, and Marshall, features AI-driven capabilities like auto-tracking, real-time color correction, and cloud recording, automated to ease complex tasks in live productions.
- In addition to AI-powered features, data-and-cloud-computing technology allows users to manage camera movement, adjust settings, and access multiple camera parameters from a single, cloud-based interface, enabling real-time control of remote events.
- The business collaboration between Iris, Telycam, and Marshall also brings finance benefits by offering a strategic, platform-agnostic solution that supports various camera manufacturers, ensuring wide access to advanced technology features without being locked into proprietary ecosystems.
