Amplifying Artificial General Intelligence through Integration with Amazon Web Services by OtherLevels.
*OtherLevels, spearheading the creation of tailored content and media for enhanced sports and iGaming customer experiences, has partnered with the powerhouse, Amazon Web Services (AWS), propelling their Experience Platform to new heights with scalable, personalized video and rich media experiences fueled by Gen AI technology.
Together with the expertise of AWS's Prototyping and Cloud Engineering (PACE) team, OtherLevels has catapulted the evolution of its Experience Platform, pushing the boundaries with engineers brainstorming and refining ideas to construct a scalable architecture purposes-built to satisfy the torrential demands of sports enthusiasts in real-time.
With Amazon Foundation models (FMs) now in tow, OtherLevels can now boast access to market-leading Gen AI models, harnessing customer data to forge hyper-personalized video experiences at scale and delivering them during peak moments. This symbiotic relationship grants OtherLevels' operator partners a competitive edge in the rapidly evolving digital landscape.
Brendan O'Kane, the CEO at OtherLevels, extoled, "AWS' services and tools have unleashed our creativity in content generation. They offer us the adaptability to tackle problems from unexpected angles at a remarkable speed. The support and guidance we've received have been unparalleled."
He further elaborated, "Personalized video verifiably escalates customer engagement, conversion, life-time-value, satisfaction, and loyalty. As consumers clamor for richer media experiences, sports betting brands must capitalize on platforms like our Experience Platform to create captivating, value-adding customer experiences. AWS has played a crucial role in our mission to deliver compelling, immersive customer experiences."
From acquisition to in-session engagement, the Experience Platform generates live, relevant, personalized experiences for sports betting, iGaming, fan engagement, and lotteries, designed for various channels and supporting 50+ languages. It's an adaptable, open architecture, effortlessly integrating with third-party CDPs, content sources, sportsbooks, iGaming platforms, personalization engines, and CRM systems without the need for a platform overhaul.
This symbiotic collaboration has revolutionized OtherLevels' Experience Platform into a formidable, AI-infused solution for immersive, personalized video engagement, continually pushing boundaries and ensuring customers remain at the forefront.
Sportsbook operators can leverage OtherLevels' Experience Platform, enhanced by Amazon Web Services (AWS) technology, to deliver immersive, personalized video experiences during peak sports betting moments. OtherLevels, with the assistance of AWS's Prototyping and Cloud Engineering (PACE) team, has built a scalable architecture tailored to satisfy the real-time demands of sports enthusiasts, enabling sports betting brands to capitalize on the rapidly evolving digital landscape and create captivating, value-adding customer experiences.
