AI and Deepfakes: Dealing with Deception in the World of Artificial Intelligence-Powered Entities in 2025
The 30th anniversary edition of Infosecurity Europe will take place at the London ExCel from June 3-5, 2025. This esteemed cybersecurity event will be a primary focus on AI threats and security risks, with a keynote session dedicated to the topic.
Andrea Isoni, Chief AI Officer at AI Technologies, will be among the speakers in the keynote session titled "Calling BS on AI - Strategies to defeat Deepfake and other AI attacks." The session will delve into the challenges of detecting synthetic content, particularly deepfakes and AI-powered social engineering campaigns.
Isoni argues that AI is driving increased investment in cybersecurity, and organizations interested in mitigating AI threats should explore the emerging industry of 'AI safety layer' products. He believes that detection technologies for synthetic texts and images should be part of "baseline security," alongside other measures like passwords, encryption technologies, multifactor authentication (MFA), and workforce training.
However, Isoni cautions that these solutions will not put an end to synthetic content poisoning. He believes that to fight AI at scale, AI itself is necessary, especially for situations involving a massive volume of information.
The adoption of AI agents is growing, and Isoni suggests that these solutions could prove especially useful. He also argues that it is harder to catch data about an ordinary person compared to a famous person. Interestingly, 71% of organizations expecting to raise their cybersecurity budgets cite AI as the leading reason.
AI generation technologies for audio and video are not yet good enough, according to Isoni. However, GenAI companies are launching the next generation of AI-powered assistants, which could potentially pose new challenges.
In the realm of regulations, standards like ISO 420001 and the EU AI Act can help organizations elaborate a risk-based plan, according to Isoni. He advocates for organisations to assess their worst-case threat scenarios and develop an incident response plan based on them, incorporating a risk management approach.
The Infosecurity Europe Cybersecurity Trends Report 2025 states that AI-generated cyber-attacks are the primary threat to organisations. Isoni believes that detecting fake content in images and texts is very hard and will often fail due to the improvement of AI-powered generated text and image generation technologies.
The full program of Infosecurity Europe 2025 can be viewed on their official website, providing further insights into the discussions and sessions that will take place during the event. The search results do not provide specific information about the experts involved in the keynote session, adding an element of anticipation for the attendees.
In conclusion, Infosecurity Europe 2025 promises to be a pivotal event in the cybersecurity landscape, with a focus on the challenges and solutions surrounding AI threats. Attendees can look forward to engaging discussions, expert insights, and practical strategies to combat these emerging risks.
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